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| For Whirlpool, the key to contributing to sustainable development is our vision of the future and our drive toward innovation. Our strength is innovation that does not simply rely on the best available technology, but focuses on the needs of our customers, our employees and future generations. We call it "human innovation", because it originates from the diversity of cultures, backgrounds and beliefs that we are proud to nurture within our company. Therefore, it is logical that the preservation of our planet's natural resources becomes one of the central themes of innovation. |
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| We make sure that when we create new products we take their entire life cycle into account. At manufacturing level, we develop and apply global standards that are based on protection of the environment. But the biggest impact appliances have on the environment occurs during the domestic use phase - approximately 90% of greenhouse gas emissions result from indirect emissions that are created through the production of electricity, natural gas and other resources appliances use to operate. This is why through constant technological innovation we ensure that our products optimize the use of resources during the many years spent working in the homes of our customers. |
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